Senior Programmatic Account Manager, Telecom
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in advertising, consultative sales, business development, online media environment, or marketing role, or 3 years of experience with an advanced degree.
- 5 years of experience in online media buying and selling, Demand Side Platform (DSP), Supply Side Platform (SSP), and programmatic capabilities.
- 4 years of experience in managing digital advertising campaigns for clients within online measurement, operations, ad networks, DSPs, digital video, programmatic, and Google platforms.
- Experience working with advertisers, agencies, or clients.
Preferred qualifications:
- Experience managing campaigns in DV360.
- Familiarity with online media buying and selling processes with the knowledge of DSPs, SSPs, and Ad Exchange.
- Knowledge of programmatic engaged landscape, as well as CTV landscape.
- Understanding of Google display and video products.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
We are passionate about the changing landscape, grow in ambiguity, and are called upon for our thought-leadership in navigating an ever evolving digital industry. We are a team that welcomes and celebrates each other and is hyper-focused on building growing partnerships, both internally and externally.
In the Programmatic Account Manager role, you will be responsible for managing an exciting portfolio of key strategic accounts, and helping to drive display and video growth for the Telecom vertical. You will become an extension of your customers’ marketing and analytics teams as they unify their programmatic media in DV360. You will be responsible for ensuring your customers’ overall satisfaction and utilization of DV360, sharing best practices, making recommendations and upselling, providing education, and ensuring resolution of issues through coordination with cross functional and partner teams.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.Responsibilities
- Role will be responsible for Programmatic Account Management on key Telecom accounts and driving video and display growth across DV360 and YouTube
- Grow and maintain relationships with clients and agency teams to understand their core business objectives. Also, identify opportunities and deliver solutions that leverage our programmatic media tools to deliver against client CBOs.
- Partner closely with Telecom pod teams and other specialist teams to develop joint plans and strategies that drive display and video investments.
- Build and maintain a strong knowledge of DV360 and the programmatic landscape, and serve as a thought leader to clients around evolving advertising landscape and programmatic opportunities.
- Own platform training, media planning, and execution of Display, Third-Party Video, YouTube, and CTV campaigns.
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